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Thursday, August 5, 2010

Google's Departing Wave

Google is shuttering Wave, the collaborative communications tool it released a year ago, due to lack of user interest. A Google spokesperson said the technology would be incorporated into other projects, services, and facets of Google's overall tools and offerings, but declined to elaborate. "We celebrate our failure," he said.

MG Siegler of Google partner blog, TechCrunch, called Wave "too ambitious... for mainstream popularity," adding "It would have taken a long time... to gain any kind of popularity."

Wave users were confused as to what they would use Wave to do, and Google botched the pitch, with an extended "invitation-only" rally at Wave's introduction. Wave was sold as "e-mail if it had been invented today," and combined instant messaging (IM), wiki-style e-mailing, and collaborative documents.

© C Harris Lynn, 2010

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